We are a responsible developer building responsible real rstate, says Sanjay Dutt, MD & CEO, Tata Realty & Infrastructure Limited
MUMBAI, July 26 (The CONNECT) – Celebrating the Independence Day, Tata Housing Development Company (THDC) has launched an offer-led national campaign, Happy 74, applicable on 16 projects across India. Designed keeping in mind the requirements of homebuyers amid the second wave of the pandemic, Happy 74 showcases Tata Housing’s select Ready-To-Move-In (RTMI) and under construction apartments. Applicable till August 30, 2021, the offers entails a 74% savings on Stamp Duty. Buyers can also avail of pay-10%-now-90%-in-Jan-2022, ranging from Rs. 20 Lakhs to Rs. 5 Cr. in the select projects.
The campaign was designed by the Company to address the rising need for customers to upgrade their homes even during the trying times of the COVID- 19 pandemic. It was launched through a DigiMeet held with channel partners from across the nation and international markets like US, UK, UAE & Australia.
Sanjay Dutt, MD & CEO, Tata Realty & Infrastructure Limited said, “Homes-and-wellness is at the center of our lives especially due to the hybrid workplace environment.”
“On the occasion of India completing 74 years of independence, we are trying to empower homebuyers to become independent through lesser financial burden and move towards their dream of owning a home. We are confident that this initiative will be well appreciated among the domestic and NRI homebuyers. As a buyer you will also be part of being a responsible citizen towards environment because Tata Housing developments is building green buildings. We are a responsible developer building Responsible Real Estate.
Sarthak Seth, Chief Marketing Officer, Tata Realty & Infrastructure Limited, said “As India ushers in celebrations for its Independence Day, we are encouraging homebuyers to feel free and independently own their dream abodes.”
Tata Housing has received a good response for its consumer-centric campaigns introduced throughout the lockdown, Seth added.