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Affordability is a big factor in price-conscious Pune - Akash (inset)

Pune Realty Positive Despite Pandemic

New norm boosts new demand

AKASH PHARANDE writes that demand and new supply have been good and even picked up speed.

Despite the Covid-19 pandemic's onslaught for more than a year now, the Pune residential market has remained resilient. Notably, Pune was among the worst-affected cities in not just Maharashtra but the entire country during both waves. Naturally, this has impacted the city's economy in almost all sectors.

Pune's housing market, however, did fairly well even in the last one year. Both demand and new supply have been good and even picked up speed after restrictions were rolled back following the first wave in 2020.

Pune's housing sales benefited a lot from the stamp duty cuts (now unfortunately over) and low home loan interest rates. The Maharashtra government’s stamp duty reduction (3% between September to December 2020 and 2% between January to March 2021) was a boon that helped both developers and their customers.

Leading banks are still offering home loans below 7%. Also, many of the prominent developers still offer bespoke deals including payment schemes (10:90, 20:80), a complete waiver of stamp duty and registration charges, GST waiver (5% of the property cost minus ITC benefits) and cash-back schemes. These offers continue to make buying homes in Pune attractive.

Moreover, buying homes has become a major priority for Puneris - not only for complete family safety in the pandemic but also because housing is still the best investment in a city like Pune.

Demand and Supply: Housing demand remained good in the last one year and Pune's average property prices have remained attractive at around Rs. 6,573/sq. ft. in 2020 (according to Housing.com) for both first and second-home buyers. Affordability is a big factor in price-conscious Pune, especially during a health crisis like Covid-19.

In terms of new supply, ANAROCK Property Consultants says that roundabout 30,000 units were put on the market between April 2020 and March 2021. Developers confidently added this supply because housing demand in Pune exceeded expectations even in the pandemic. Because of strong competition, Pune developers maintained focus on the correct unit sizes, quality of their homes, and timely completion of their projects.

According to property consultants, Pune's developers sold approx. 26,800 units in FY 2021. Interestingly, 48% of these sales were in the Pimpri-Chinchwad Municipal Corporation (PCMC) areas. In the previous FY 2020, PCMC's share was lower at 45% of about 52,000 homes. The growth of housing demand in PCMC clearly shows that this highly-planned region is getting more and more attention from buyers during the pandemic.

Besides having all necessities that make life easy - such as water and electricity supply, scientific sewage system, abundant green open spaces and safety, PCMC is also Maharashtra's Townships Capital.

Integrated townships are now all the rage among homebuyers who want additional safety and convenience after getting burned by Covid-19. Such buyers want to live in fully-equipped gated communities where all basic requirements, as well as safety and security, are assured.

In cities like Pune, the pandemic has in many ways been a booster for housing demand. We expect property prices to start hardening within 12-18 months because of the healthy demand.

About the Author

Akash Pharande is Managing Director - Pharande Spaces, a leading real estate construction and development firm famous for its township properties in West Pune. Pharande Promoters & Builders, the flagship company of Pharande Spaces and an ISO 9001-000 certified company, is a pioneer of townships in West Pune

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