#DoMoreThanAJob by Faircent & Paytm Jugjugg Jeeyo

#DoMoreThanAJob by Faircent & Paytm Jugjugg Jeeyo

Also, brand engagement on Pocket FM

BizNewsConnect presents selects briefs

NEW DELHI:  One of India’s leading Fintech and the 1st and largest P2P digital lending platform, Faircent, has launched the #DoMoreThanAJob campaign. The endeavour invites technology and analytics professionals to be part of the mission to enable credit access at lower rates utilising the power of P2P lending.

Faircent provides credit at a large scale, on a pan-India wide basis, to empower women, enabling small businesses to grow, professionals to take up skill enhancement courses, etc. It has disbursed Rs 100 Cr+ to empower women. In total, the platform has disbursed loans worth Rs 3200 Cr+ and changed the lives of more than 35 lakh people across India. So, by joining Faircent, technology professionals will in effect ‘do more than a job’. It is a matter of pride for Faircent employees to write codes and create analytical models that create a positive impact on the lives of millions of people in the need of credit.  

 As part of the campaign, the company will enable an additional contribution of a loan amount of Rs 50,000 for every application to the candidate’s choice of any one of three segments – SMEs, women empowerment and education. This will hence enable applicants to make a contribution to society by just applying for a job at Faircent.

Paytm Jugjugg Jeeyo offer: Paytm announced a UPI offer that will give cinegoers a chance to win Varun Dhawan and Kiara Advani  starrer-Jugjugg Jeeyo movie vouchers by just transferring ₹5.

Paytm UPI is preferred by millions of users for superfast and secure payments. It enables them to make money transfers directly from their bank account, and also allows them to instantly check the balance of the linked account.

First-time Paytm UPI users can get Jugjugg Jeeyo movie voucher of flat ₹150 from June 22 to June 28 by transferring ₹5 to any mobile number.  Users can redeem the vouchers while booking Jugjugg Jeeyo movie tickets through the Paytm app. As part of the partnership, actors Varun Dhawan and Anil Kapoor together will feature in a video to promote the offer.

Pocket FM app: Pocket FM, a personalized audio streaming service, has launched ad solutions on the app to accelerate its revenue growth. The company has done many experimental campaigns with 100+ brands to explore the best audio innovations and offered engaging brand solutions to brands like One Plus, Croma, Amazon Prime, Fino Banking Payments, Hero Vired, etc.

"We have been spearheading the category creation for audio streaming with innovations and our unique storytelling capabilities guiding us towards sustainable and profitable growth. The marketing and advertising community has shown immense interest in our ad solutions due to its strength to optimize brand engagement without disrupting listeners' experience.' said Manish Nagar, Head of Agency Relationship, Pocket FM

 During the pilot stage, Pocket FM achieved immense engagement for these brands on its platform while ensuring an uncluttered and seamless advertising experience with minimum ad interference for its listener community. With specific targeting options, Pocket FM's solution enables brands to engage with the listener community with a customized approach.

Atal New India Challenge: Atal Innovation Mission, NITI Aayog organised the National Outreach Meet for the second edition of the Atal New India Challenge at International Centre Goa, hosted by AIC-GIM Foundation.
Atal New India Challenge is a flagship program of Atal Innovation Mission, NITI Aayog. The program aims to seek, select, support and nurture technology-based innovations that solve sectoral challenges of national importance and societal relevance. Continuing on the path to promote a culture of innovation and entrepreneurship in the country, AIM has launched the Atal New India Challenge (ANIC) 2.0 program to proactively collaborate with esteemed Ministries and the associated industries, and provide a steady stream of innovative products & solutions. Each ANIC winner will be eligible for a funding of up to INR 1 crore. These winners will get mentorship, networking and incubation support by Atal Incubation Centres across the country.
The sectors in which ANIC 2.0 launched the challenges include E-mobility, Road Transportation, Space Technology and Application, Sanitation, Medical Devices and Equipment, Waste Management and Agriculture.

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