Second team owner of the WPBL ahead of its inaugural season starting January 2025
MUMBAI, Nov 22 (The CONNECT) – On-demand convenience platform Swiggy Ltd has announced its ownership of Team Mumbai in the World Pickleball League (WPBL), India’s first and only global franchise-based pickleball league.
Co-Founded by former Indian tennis players, Gaurav Natekar and Arati Ponnappa Natekar, the inaugural season of the WPBL is set to take place from January 24 to February 2, 2025.
Pickleball is among the fastest-growing sports globally, thanks to its accessibility for players of all ages. This sport has become a popular recreational and lifestyle activity and is poised to gain significant traction among Indians in the coming decade.
Swiggy’s Mumbai team is the second team announced by WBPL after the Chennai franchise owned by actor Samantha Ruth Prabhu. With the first edition of the World Pickleball League set to take place in Mumbai, Swiggy’s Team has the chance to showcase its skills in front of their home fans.
As one of India’s most loved brands, Swiggy has consistently delighted customers with diverse offerings, from food delivery and quick commerce to dining experiences catering to all age groups.
Staying true to its commitment to connecting with consumers in fresh and meaningful ways, Swiggy’s involvement in the World Pickleball League (WPBL) supports a fast-growing recreational trend, enabling exciting community engagement.
