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Honda Cars ‘Elevate’ With Direct Connect

Real-time cloud visualizer technology to offer user experience

MUMBAI, Sep 19 (The CONNECT) – Honda Cars India Ltd. (HCIL) has announced the enhancement of its virtual showroom with the introduction of a Direct Connect interface. Introduced for the Elevate, the company has employed real-time cloud visualizer technology to offer this unmatched user experience. The feature will also be extended to other models.

The feature is a direct-to-customer platform which offers customers a seamless, live interactive experience to explore Honda cars during their on-line car purchase journey. With the integration of this technological innovation, customers can engage with an expert real-time who will explain the car’s features, guide them to choose the right variant, explore accessories all while viewing the effective price estimate.

Kunal Behl, Vice President, Marketing & Sales, Honda Cars India Ltd. said, Direct Connect enhances the customer experience with several key features such as photorealistic view of the Honda Elevate allowing users to change colours, explore features, and visualize accessories. Customers can also book a test drive with their preferred dealerships during the call ensuring a smooth personalized buying journey.

 

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