Less than 27% of the Indian population is financially literate, says Dr Mani Pavitra, who is also known as ‘Money’ Pavitra,
HYDERABAD, May 28 (The CONNECT) – Entries for a Short Film Contest on Financial Literacy by the Fortune Academy are open now.
The Hyderabad-based organisation aims to create an army of financially successful people to create awareness about the importance of the subject.
Dr Mani Pavitra, co-founder of Fortune Academy said though 77% of our population is literate, less than 24% is financially literate. Just 17% of teenagers are financially literate. According to a Global Financial Literacy Survey, India ranks 73rd out of 144 countries with a financial literacy rate.
Financial literacy is the ability to understand and effectively use various financial skills, such as personal financial management, budgeting, and investing, she said.
An orthodontist turned finance mentor, serial entrepreneur, coach, social activist and author has been educating people about the importance of Financial Literacy, particularly women. She is behind the Million Moms, a much-talked-about initiative to keep mothers healthy, fit and financially independent.
“No matter how high you grow in your career and how well you earn, you must manage money well,” she said. Many rich, famous, celebrities who earned well lost all their money.
The lives of the rich and famous often seem glamorous, but even the biggest celebrities have money issues. The opposite of this is also a reality where we see many people inspiring stories for rags to riches, those who came from nothing and worked their way hard and made big financially. There are rich and famous who still live on a budget.
In this light of this background, Fortune Academy is organising a Short Film Contest on Financial Literacy.
The film can be either in English or Telugu and in horizontal or vertical formats and less than 2 minutes. All the entries will be the properties of Fortune Academy. The contest is being organised as part of the community outreach program to educate the community and women in particular on the importance of financial literacy. The contest on this subject is being organised probably for the first time.
The short films must focus on the importance of money, what money can buy and what money can’t buy, investment, multiplying, saving culture, middle-class money problems, money and emotional connect, rags to riches, the importance of piggy bank and savings, plastic money, digital transactions, money saved is money earned, women and need for financial literacy etc and other related and relevant subjects of greater concern to the people about the money they earn
The first three award-winning entries judged by a jury will be given a certificate of appreciation and cash prizes of Rs 25000, 15000 and 10,000- respectively. Five entries will get consolation prizes of Rs 1000 each.
The last date to receive entries is July 31, 2024 and they can be mailed to: to fortuneacademyhub@gmail.com
The Award function will be held in August/September 2024