The WPL presents an unparalleled platform for Solitario to connect with millions across India.
MUMBAI, Feb 20 (The CONNECT) – Solitario Diamonds has announces its official partnership with Gujarat Giants in the Women’s Premier League (WPL).
With this, Solitario becomes the first lab-grown diamond brand to align with the world’s biggest women’s cricket tournament. As the third most-watched cricket event globally, following the IPL and ICC T20 World Cup, the WPL presents an unparalleled platform for Solitario to connect with millions across India.
Ricky Vasandani, CEO & Co-Founder of Solitario Diamonds, said, as brand dedicated to brilliance and resilience, “we see this partnership as a tribute to women who shine in every field. Just like our diamonds, these athletes embody strength, perseverance, and excellence.”
With stadium branding, in-game digital integrations, and high-impact activations, Solitario will be front and centre as the WPL unfolds. The brand is also going big on digital, ensuring a strong presence across live-streaming platforms and social media.