Matte finish is free from known toxins like talc, parabens, phthalates, is 100% vegan & cruelty-free, Plum says.

Plum Lipsticks celebrates the National Lipstick Day today.

Say Hello to your favorite new “lippie”, Matterrific Lipstick - a terrific blend of Shea Butter, Almond Oil, Jojoba Oil,  Macadamia Nut Oil, Avocado Oil & Vitamin E – it's truly skin loving! 

Matte finish, intensely moisturizing, and extremely lightweight, this lipstick is free from known toxins like talc, parabens, phthalates, and is also 100% vegan & cruelty-free like all makeup products by Plum, the brand says.

A palette of highly pigmented shades, handpicked to suit all Indian skin tones, this range comes in 10 playful shades. It’s carefully formulated to give you an easy glide, soft-touch finish and rich pigment.