Choosing the right tyres is essential for a safe and enjoyable ride and Eurogrip Tyres’ expertise in this domain stands out, Dhoni said.
MUMBAI, Dec 6 (The CONNECT) – Eurogrip Tyres, 2, 3-wheeler and off-highway tyre brand from TVS Sichakra, has signed up legendary cricketer M S Dhoni as its brand ambassador.
Known for his dependability, performance and passion for riding, M S Dhoni’s values resonate with Eurogrip Tyres’ vision of empowering riders with control and confidence on every journey, TVS Srichakra said.
Sharing his thoughts, M S Dhoni, said, “Being associated with a brand like Eurogrip is truly exciting as this is a category that is very close to my heart”.
With over 4 decades of expertise in tyre design and manufacturing, Eurogrip Tyres offers an extensive range of products to suit varying needs and applications, with best in category warranty and after sales service.
“My love for motorcycles and riding began long before my cricketing journey, and over the years, I have had the chance to ride a variety of bikes – from timeless classics to top-of-the-line superbikes,” Dhoni said.
Choosing the right tyres is essential for a safe and enjoyable ride and Eurogrip Tyres’ expertise in this domain stands out, he said.
Eurogrip Tyres’ products are designed in Milan, Italy and are globally tested and certified.
“We are delighted to welcome M S Dhoni, a personality who truly embodies Eurogrip Tyres’ core values of reliability and performance,” said P Madhavan, EVP, Marketing & Sales, TVS Srichakra Ltd.
“MSD perfectly complements our commitment to delivering innovative tyre solutions for the new age riders. This collaboration is a milestone in our brand journey, as we continue to offer world-class products and elevate riding experiences across diverse segments,” Madhavan said.
