Percept ICE presents a Spectacular Unveiling of Salvador Dalí’s ‘Bronze Sculpture at Palladium.
MUMBAI, Dec 11 (The CONNECT) – Mumbai’s iconic Phoenix Palladium Mall became the epicenter of art, culture and opulence as Salvador Dalí’s magnificent bronze sculpture, Cosmic Rhinoceros (1958), was unveiled in an evening of grandeur and sophistication.
Conceptualized and executed by Percept ICE, the Experiential Marketing, Event Management & Brand Activations company of Percept Limited, the exclusive launch event enchanted over 150 HNI guests, including art connoisseurs, media icons, business tycoons, and entertainment luminaries.
The sculpture will move on to other cities.
The striking Cosmic Rhinoceros bronze sculpture, measuring an impressive 158.6 x 81 x 25.5 inches, reflects Dalí’s ingenious fusion of surrealism, science and geometry. It stands as a testament to the artist’s fascination with natural logarithmic spirals, as seen in the exquisite structure of a rhinoceros horn.This awe-inspiring piece symbolizes a convergence of artistic brilliance and mathematical precision, embodying Dalí’s unparalleled creative vision.Gayatri Ruia, Director, Phoenix Palladium, alongside Atul Ruia, Chairman, The Phoenix Mills Ltd, and renowned art collector Shalini Passi, Founder of MASH & SPAF, inaugurated the unique sculptureFrom conceptualizing the unveiling to curating an immersive atmosphere steeped in Spanish elegance, Percept ICE redefined event artistry. The celebration seamlessly captured the spirit of Salvador Dalí’s heritage and the vibrancy of Spain, featuring a mesmerizing Flamenco performance that transported guests into the heart of Andalusia.
