NEW DELHI, Jan 12 (The CONNECT) –5G phone brand  Motorola and  global colour authority PANTONE have teamed up for the second year to create devices in the Pantone Color of the Year.
Motorola said it is the first and only smartphone brand to have a multi-year exclusive collaboration with PANTONE, in line with its commitment to differentiate with design & colours while enriching people’s lives through meaningful innovation.
This year marks the 25th anniversary of the Pantone Color of the Year programme with the chosen color PANTONEâ„¢ 13-1023 Peach Fuzz. A velvety gentle peach hue, Peach Fuzz has a cozy, tender essence that embodies feelings of togetherness, community, and collaboration.
The new Color of the Year, PANTONE 13-1023 Peach Fuzz, aligns beautifully with Motorola’s pillars of inclusion and making technology more accessible for all. As technology becomes intertwined with humanity, we trust color to provide a tool for expression and deeper, more meaningful experiences with our devices.
The Color of the Year 2024 does this by blending our virtual worlds with our desire for warmth, togetherness and compassion. The motorola razr40 ultra and motorola edge 40 neo have been chosen as world’s 1st smartphones to launch to represent this colour, one that reinforces the importance of human connection, as do the devices.
This collaboration with PANTONE strengthens Motorola’s mission to make technology more accessible and help consumers use technology to connect intentionally.
Customers can now grab the industry’s most advanced flip-phone, the razr40 ultra at an unbelievable offer price of Rs. 69,999 including the limited-period flat discount of Rs. 10,000.
motorola also offers No Cost EMI for 3,6 and 9 months from leading banks starting at Rs7,778/month. The new Peach Fuzz color variant will be available on amazon, motorola.in and leading retail stores from today.